Customers
Retail and FMCG
Every price move meets a moving market.
Competitors move. Customers respond. Campaigns shift demand, and every channel behaves differently. Fendra brings pricing, promotion and transaction data together to show what changed, what drove it and where value was created or lost.
How we do it
Pilot scope
A pilot starts on one channel or one terms structure, and widens once the shape of the gap is clear.
Static-data launch
Designed to start from a data extract, so a pilot can begin before any integration work is finished.
Works with your systems
Reads the ERP, the trade-terms system and the sales ledger you already run, inside your environment.
Results in 6 to 8 weeks
A first current-state analysis, traceable to the settlement lines behind it, inside six to eight weeks of kickoff.
The first step
Bring us one business question. We will show you how we would analyse it.
The workshop is free, hands-on and built around your business. No system purchase and no project commitment.
Book a call